Hunter Watson Award Winners Bridge Gap Between Brands and Content Creators
By 2021, it is predicted that almost half of the content marketing will be consumed by Generation Z. But content isn’t meeting the demand of this diverse and growing group of consumers.
To bridge the gap, Kelsey Davis and her team of forward-thinking young people launched CLLCTVE to connect brands directly to the voice of their consumers. CLLCTVE’s vision is to empower the next generation workforce by upskilling students for the jobs they want, while providing a platform to work on projects they’re already qualified to do.
CLLCTVE serves as a one-stop shop to enable brands to connect with Gen Z consumers and Gen Z content creators in order to achieve their respective goals.
Editor
Hunter’s Fund