31% Increase in Pledges With this Awareness Building Platform

One organization sponsoring the safe driving campaign for the past two years was able to increase the number of students signing pledges by over 31% using this awareness-building program!

Takes less than 2 Minutes for your Members to join in!

A social media campaign is a great way to bring the entire organization together for a single purpose.

Launching the Awareness Campaign a week before the Tabling event is the first step in building awareness of the dangers of distracted driving and support for your Tabling event and a valuable way to connect your organizations' members to their friends and family. It shows that you are committed to educating others about how this problem.

Social media campaigns allow your organization to raise money on behalf of the Distracted Driving Campaign. The main call to action is to visit your campaign page and to fundraise.

Your Campaign Will be Set Up and Ready to Go!

When a member of your organization taps on your Build Awareness button, they can set up a personal page to announce your Campaign and encourage support from their friends and relatives. While the goal is to encourage your members to build awareness, they also have an option to simply donate—that way, those who may not have time to fundraise can still contribute.

How does an Awareness Campaign work

Awareness fundraising is a multi-tiered approach to Crowd Funding. This means individual members create their own personal awareness page for the organizations Distracted Driving Campaign. This can feed revenue back to your Campaign as a whole. Each member shares their page with friends, family, and community members to build awareness, and this encourages support.

All you will need to do is announce this safe driving event to your members and send them the link to your "Landing" page to register and start building awareness.

Competition between Groups

As an option to get members excited about the Campaign, you may want to consider the idea of setting up Teams - like Class vs. Class.. Each team member joins a Team and then makes their personal page, but the results are also credited to their Campaign page. Being a part of a Team can build a little competition and help individual members conquer their fears about asking for donations!

Multiplying Your Reach

Awareness building campaigns increase a connection between your organization and potential supporters, as they learn about your cause through a member's page. People are more likely to become interested and support a cause their friends or family feels strongly about, so allowing members to build awareness for you can be an amazing way to grow support for your Campaign.

You will be provided with additional "Tip Sheets" to help make your members feel confident to share and represent your Distracted Driving Campaign.